In a New York Times article looking at Rupert Murdoch’s plan to take on ESPN (good luck with that), the word “empire” comes across as an understatement when describing the breadth of ESPN’s domain:
It [ESPN] is a true empire, with eight domestic cable channels; the ESPN3 broadband network; the Web sites ESPN.com and Grantland.com; a radio network; digital properties like ESPNw, which focuses on women’s sports; a magazine; the WatchESPN app, which enables viewing of ESPN on computers, smartphones and tablets; and ownership of the Global X Games, college basketball tournaments and seven bowl games.
Other ESPN bits and pieces:
- There’s an entire corporate website dedicated to ESPN’s inner workings.
- The Internet is a wonderful thing. I searched for “who is the guy who does the SportsCenter voiceovers” and discovered it’s Chris Kelley. You can see him here and listen to an interview about his rise to voiceover power here. (It must be unnerving to get a tour of this guy’s house. “This! … is the dining room. And this! … is the lanai” dun-huh-Nuh dun-huh-Nuh!)
- One last thing: My O’Reilly colleague Joe Wikert wrote an interesting piece last year that deconstructed ESPN’s content strategy. It’s a good read.