This video won’t save book publishing, but it sure is creative

The magazine industry might want to consult the following video the next time they’re fighting for consumers’ hearts and minds. Be sure to watch the whole thing. It’s not what it initially appears to be. And you might want to…

The magazine industry might want to consult the following video the next time they’re fighting for consumers’ hearts and minds.

Be sure to watch the whole thing. It’s not what it initially appears to be. And you might want to gird yourself for the inevitable torrent of copycats to come.